Marketing
8 min read

Top 10 Ways to Promote Your Online Store

Now that your Online Store is up and running, it’s important to spread the word to your clients, family, friends, anybody who would love your beauty expertise. Showcase your Online Store as the ultimate 24/7 beauty shopping hub

Written by
Cody Ukrich
Published on
17 Jan 2023

Now that your Online Store is up and running, it’s important to spread the word to your clients, family, friends, anybody who would love your beauty expertise. Showcase your Online Store as the ultimate 24/7 shopping hub, a trusted haven for top-notch professional products personally endorsed by their beauty guru (that's you, by the way!). 

Why promote your store you ask? Clients, friends, and family want your beauty advice and want to support you. The more you get your Online Store out there, the simpler it is to help people shop the professional products they swear by. Plus, it's a breeze to score those commissions!

Here are a few simple techniques to shout your Online Store from the rooftops:

1. Add a Shop Now button on your website: How do I use my online store link on my website?  and on Facebook.

2. Create a post on all of your social media channels with a direct link to your Online Store.

3. Add Instagram Stories then highlight Instagram Stories on your page.

4. Pin your Facebook post to the top of your page, so others see it first.

5. Grab your Online Store link and send clients a quick text.

6. Create a mass email and shout out the good news. How do I set up and send Mass Email Campaigns?

7. Create a QR code that links back to your store. Place this code on with an invite to check out your Online Store on displays in your salon, in your front window, on printed receipts, even on the back of your business cards. How do I create and use QR codes in my salon?

8. Send individual Product Recommendations to your clients based on their specific beauty needs. How do I make Product Recommendations?

9. Make a quick video tutorial and include a link to your Online Store for viewers to shop for the products and tools that you just shared.

10. Tell your clients about your Online Store, even show them quickly on their phone the next time they are in the chair. Also, place those products in their shopping cart so they can easily find them and buy them! And…cha-ching, let the commissions roll in!

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