Let the brands you trust do some of the marketing for you with service and product promotions sent directly from your beauty business.
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Shh... it’s our little secret! Your favorite brands are here to do the heavy lifting while you focus on what you do best.
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When you want to market to your clients, but don’t have the time–On Behalf Marketing (OBM) is here to help! Your favorite brands help fill your schedule and keep your clients shopping the products they love, right on your Online Store.
On Behalf Marketing expands your client reach while you stay focused on what you’re passionate about: your craft. While you do your thing, your clients can receive these types of retail emails on your behalf:


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Drive more appointments while building lasting trust with your clients—all without breaking a sweat. Let brands help highlight your services to fill your chairs and keep clients coming back for more.
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You control which brands can send emails to your clients right from your SI account. Simply change your settings by brand and email type to make sure clients get the service and retail promotions you want them to see.
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More bookings, more orders, compliments of your favorite brands.
Our industry expert team is passionate about helping you. They know what your day to day is like because they have lived it.
Everything you need to know about SalonInteractive
On Behalf Marketing (OBM) is an automated email marketing feature that allows trusted beauty brands to send professional product and service promotions directly to your clients on your behalf. OBM helps your business grow by boosting both retail and service revenue while saving you time on content creation and scheduling.
On Behalf Marketing service promotion emails help grow your business by driving more appointments and building trust with your clients. It’s a great way to fill your chairs and earn more revenue.
Focus on these three key steps:
1. Make sure your OBM settings include your favorite brands for each type of email (retail and service) you want your clients to receive.
2. Add your booking link to help fill your chairs with more bookings, directly driving service revenue.
3. Ensure all your clients are added to your account so these automated promotions reach their inboxes.
Either connect your point-of-sale software to your SI account for automatic client updates, upload a list yourself, or let us do it for you, here.
Log in to SalonInteractive and click the profile icon in the upper right. Click Business profile > Add business links, then paste your booking link and save. Learn more here.
Our team knows what you need because they know the beauty industry.