Let the brands you trust do some of the marketing for you with service and product promotions sent directly from your beauty business.
Shh... it’s our little secret! Your favorite brands are here to do the heavy lifting while you focus on what you do best.
When you want to market to your clients, but don’t have the time–On Behalf Marketing (OBM) is here to help! Your favorite brands help fill your schedule and keep your clients shopping the products they love, right on your Online Store.
On Behalf Marketing expands your client reach while you stay focused on what you’re passionate about: your craft. While you do your thing, your clients can receive these types of retail emails on your behalf:
Drive more appointments while building lasting trust with your clients—all without breaking a sweat. Let brands help highlight your services to fill your chairs and keep clients coming back for more.
You control which brands can send emails to your clients right from your SI account. Simply change your settings by brand and email type to make sure clients get the service and retail promotions you want them to see.
More bookings, more orders, compliments of your favorite brands.
Our industry expert team is passionate about helping you. They know what your day to day is like because they have lived it.
Everything you need to know about SalonInteractive
On Behalf Marketing is an automated email marketing feature designed to boost service and retail sales for beauty businesses on SalonInteractive. This tool allows brands to send various types of email marketing directly on behalf of the beauty business, encouraging salon clients to book services and make purchases through the salon’s Online Store.
On Behalf Marketing service promotion emails can significantly enhance your business by driving more appointments and building trust with clients. These emails keep your services top-of-mind and engage clients even when they're not in the salon. On Behalf Marketing promotions save you time by managing the design and scheduling for you, allowing you to focus on your craft.
You can customize your On Behalf Marketing (OBM) at any time, including managing your brands and dictating what types of retail and service emails you’d like your clients to receive. From your SalonInteractive menu, click On Behalf Marketing and then Customize.
On Behalf Marketing is free to use. Simply add your clients and decide which brands can send the types of emails you want them to receive. Get started here: How do I set up On Behalf Marketing?
Your client list is yours and yours alone. You can allow distributors and brands to send marketing emails on your behalf, but they do not have direct access to your clients. Links in the emails lead directly to your Online Store.
Integrating SalonInteractive with the software platform you use every day will expand the reach and ease of use of our email and marketing tools. For example, you can take advantage of On Behalf Marketing and Client Connect email marketing, plus send Product Recommendations with ease thanks to a client data feed.
From your dashboard, go to Clients > Upload Clients > Continue to upload (or Request help).
Our team knows what you need because they know the beauty industry.