Online Store Tips
8 min read

Master selling online: Your Ticket to a Thriving Salon

eCommerce is more than just a trend—it's here to stay. In fact, it's set to hit a mind-boggling $1.3 trillion in sales in the U.S. and a whopping $7.4 trillion worldwide by 2025.

Written by
Cody Ukrich
Published on
17 Jan 2023

And, we know clients are here for it. Shopping online is easy - you can do it in sweats binging your favorite shows. What could be better? 

Ok beauty pros, this is your cue! Meet SalonInteractive, your partner in this eComm adventure. We've teamed up with top distributors, making sure that beauty businesses stay at the heart of every sale. Now, licensed beauty pros can seize the eComm day by setting up an Online Store that helps them earn commissions without any buying or shipping hassle. Because what’s better for clients than shopping their fave products in sweats while they binge a show? Knowing that part of their purchase goes directly to their amazing stylist.

But we get it, the transition to selling your fave products online might seem daunting. 

Let’s get to the bottom of it…

Myth: My clients won't like it.

Fact: The thing is, online shopping is booming. In the U.S. alone, 91% of the population—300 million strong—are online shoppers. So, why not invite them to shop with you?

Myth: I'm a booth/suite renter - why should I bother with retail?

Fact: Retail is an added revenue stream minus the inventory fuss. Your Online Store lets you offer your favorite products without taking up precious space or making purchases.

Myth: I'll lose in-store retail sales.

Fact: Not true! Online sales can actually bolster in-salon sales by spreading brand awareness to a wider client base.

Myth: Tech is not my forte (or my team’s)

Fact: Fear not! SalonInteractive makes it a breeze. Just follow the prompts, and you're set.

Myth: I make more selling in-store

Fact: Let's break it down—no inventory costs, no stocking hassles. Plus, you still earn commissions. A win-win!

Myth: Our beauty business does well with in-store retail. Why add an Online Store?

Fact: Expand your reach! An Online Store caters to clients who prefer shopping from the comfort of their homes.

Myth: I don't have time to set things up

Fact: 15 minutes is all you need with SalonInteractive. Plus, our knowledgeable support team is here to help if you have any questions (we don’t think you will. It’s pretty simple)

Myth: I already have an affiliate program

Fact: SalonInteractive isn't an affiliate program—it's your branded store, showcasing what you endorse.

Myth: My team won't sell online

Fact: The key is to educate, don't push. Offer recommendations and watch the sales follow.

By embracing eComm, you're not just staying ahead—you're elevating the experience for your clients. Dive in and join the party! 

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