8 min read

Hair Health = Happy Clients: The Importance of Consultation Convos

Making sure your clients have an exceptional experience is what it's all about, right? And nailing that personalized touch starts with a killer consultation. But hey, did you know that your consultation is way more than just getting your hands on their hair and asking a few Qs? 

Written by
Cody Ukrich
Published on
17 Jan 2023

A solid hair consultation means digging into your clients' hair dreams and educating them on how crucial hair health is for those goals.

Checking in during every client consult is key: what's up with their hair right now, where they want it to go, and what it needs to stay healthy. Of course, gotta keep it real about what's doable and what styles and colors would rock on them. But in the end, hair health is something that applies to everyone. 

Aside from suggesting a balanced diet for happy hair, focus on what you can help manage. Stress that healthy locks come from regular trims, keeping that moisture and protein in check, treating their hair like fine silk, and shielding it from the wild elements and any rough handling.

And then there's the home care scoop. This is where you can really shine as a beauty pro. Tell them that your service is a package deal, it's not just about the salon magic that happens in that chair. Break down why it's crucial to follow your advice on home care and only use the professional products you recommend. It's all about sharing knowledge, not pushing sales. When clients know you're looking out for them, they'll totally roll with your suggestions.

By the end of each sesh, the goal is to have your client either leaving with the products you've recommended or ordering them later from your Online Store when it suits them.

If your client walks out empty-handed, don't stress! Take a sec to send a quick personalized Product Recommendation to help level up their hair game and remind your clients who their most important influencer is: you!

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